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Royal Vegas Casino Goes Japanese

When it comes to online slot machine games, the market is really expanding all around the world, as more and more people start to realise just how much fun it can be to take a few spins in a game like Fantastic 7s Megaspin and see if they can win the jackpot. It really is becoming a global phenomenon, and as a result of that sites are always expanding and trying to bring in customers for new areas. Royal Vegas Casino has just launched a version of its online casino site which is available fully in Japanese, ready to hit the Asian market.

Interestingly enough, the site will offer the same welcome bonus as the English site counterpart, but research into the Japanese market has led them to present it in a different way. Where on the English language site you will see that you are offered up to $1200 as a free welcome bonus, on the Japanese site the emphasis instead is on the fact that the first deposit match is 100%. This is quite an interesting insight into the culture, and highlights one of the differences that casino marketers are going to have to deal with in order to make their site a success. Asia is certainly a market that many online casinos are targeting at the moment, with Royal Vegas being just one of the sites which has decided to open its doors in that direction and try to get in more players. We recently covered the fact that some online casino companies are setting up brand-new site just for the Asian market, with slot machine games that have Asian themed in order to appeal to them more. Fortune Affiliates, which is a leading incredible affiliate programme, has chosen Royal Vegas Casino as the top brand which they will promote to the Japanese market, helping Japanese players to get excited about playing games there.

The rule Vegas Casino was established in the year 2000, and since then has grown into one of the best online casinos you will find in the world, offering a huge range of games created by Microgaming in an elegant and smooth setting. It is operated by the Fortune Lounge Group, and of course boasts the approval of eCOGRA when it comes to the requirements for transparency and fairness in their operations. There are plenty of reasons why you might wish to play there, and for the Japanese players this is certainly going to be very reassuring and will allow them to play with confidence. The same range of games is available on both sides, although all of the games have been changed slightly in order to include the Japanese language instructions in the pay table and on the reels. Whether some of them may be lost in translation remains to be seen, particularly when it comes to those that are based on pop culture elements such as movies, television shows, and musicians who are famous in the Western world.


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